Content marketing is the only marketing left. -Seth Godin. Any business owner today knows that the task of finding new customers has changed over the last 10 years. Proven advertising and marketing tactics simply don’t work like they used to. The list of...
Building A Funnel Targeting Gym Users & ‘Pre-workout’ Users Objective: Increase sales of The High Caffeine Coffee Co’s high performance coffee. The aim is to Identify, reach out to, engage, and then lead to purchase the ideal customer for...
Case Study: A marketing proposal for a telco marketing manager. A strategic process for attracting WARM sales leads. Objective: Our objective is to Identify, reach out to, and engage managers and owners of businesses with telco needs using content....
Inbound Marketing Strategy That Sells To Dentists Objective: Identify, engage and signup dentists to the new Dental Leads platform. Develop a strategy that engages dentists with content, captures their information for marketing purposes and guides them...
Inbound vs. Outbound Marketing… Which One Really Works Better Ok, so odds are you know there are two types of marketing: #1 – Inbound (social media, blogging, content, ads, SEO, etc.) #2 – Outbound (cold email, LinkedIn messaging, Facebook...
How To Fix Your Landing Page – To Get More Results for Less Money My first 10 landing pages were a disaster and cost me a fortune in marketing campaigns that didn’t deliver. Luckily, after designing and writing copy for hundreds of landing pages in dozens...
The Complete Newbies Guide To SEO – A Layman’s Overview Everybody wants to get on the front page of Google, most people know that SEO will get them there. That’s generally where the common knowledge ends. This post is designed...
Create Your Own Online Marketing Strategy With The S.K.I.P Process… The SKIP process is my trademark process for getting to grips with your online marketing strategy. Most people are getting drips and drabs of biased information from a variety of sources....